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Using testimonials to grow your business


Who doesn’t love to hear that they're amazing? By their very nature, testimonials are full of praise. But besides cheering us up, client feedback in the form of testimonials also inspires trust for new clients.

Having said that, asking for feedback isn’t always easy. Many translators feel self-conscious about asking clients to give them testimonials, but maybe it’s the phrase “testimonial” that’s off-putting.

Re-framing it in your mind as requesting feedback on a project or client relationship is almost certainly less cringeworthy. After all, feedback is an incredibly important tool for growing your business.

You need to know what you’re doing right (so you can do more of it) and equally importantly, be aware of where you’re misstepping (so you can avoid repeating past mistakes.)

By Eva Lena Vermeersch and Jo Rourke
15/10/2018

5 reasons why finding your niche boosts your business

We get it. It seems counter-intuitive that you’ll get more from (technically) doing less. But when you find a niche and stick to it, that’s exactly what can happen.

By Eva Lena Vermeersch and Jo Rourke
12/09/2018

Measure and increase your performance in 5 questions

So, you chose to gain control of your time and started using a time tracking tool, possibly one that allows you to record billable hours. Good for you!

By Eleonora Angelici
05/07/2018

Why I deleted your email

Your email happened to arrive just as I finished my first cup of tea: the best time of the day to contact me. But despite the favourable conditions and your unmistakable keenness ...

By Dr Jonathan Downie
20/06/2018

"Hello! Still here!" 5 tips for (subtle) client communication

With so many options to be social, we know that staying in touch with clients should be a piece of (Instagrammed) cake. But the truth is that all of these channels distract us, ...

By Eva Lena Vermeersch and Jo Rourke
27/05/2018

Why you should use a time tracking tool for your business

If you can recall exactly the last time you said 'If only there were 36 hours in a day' or 'I'll save this for the weekend', and if you are reading this in spite of the fact that ...

By Eleonora Angelici
16/05/2018

No-drama downtime - how to enjoy the quiet times

For "regular" people, who are employed by someone else, a quiet time of the year at work is something to be celebrated. It's a time when they can take longer lunches, ...

By Eva Lena Vermeersch and Jo Rourke
07/05/2018

Pitching masterclass for (nervous) translators

Writing pitches to potential clients is nerve wracking! Contacting someone you don't know, but making them feel like you do know them, is pretty tricky.

By Eva Lena Vermeersch and Jo Rourke
24/04/2018

How teaming up with colleagues could turn around your business

Gone are the days when we viewed colleagues as competition. Now, collaboration is the name of the game. In fact, colleagues are the new clients.

By Eva Lena Vermeersch and Jo Rourke
16/04/2018

The introvert's guide to pre-conference networking

For those of us who are used to living the solitary freelancer-hiding-behind-their-laptop life, the thought of in-person networking can seem pretty daunting.

By Eva Lena Vermeersch and Jo Rourke
09/04/2018

Central systems in modern working: a future-proof match

Collaboration, flexibility, promptness are essential to the way we work today and central systems can go a long way to help us stay ahead of the game.

By Laura Cattaneo
21/03/2018

Why you need to set a minimum rate (and then an ideal one)

There's no doubt that deciding your rate is tricky. There are many factors to take into consideration, and anyway, having one single rate for all clients and all projects ...

By Eva Lena Vermeersch and Jo Rourke
12/03/2018

5 productivity pointers to boost your translation business

How productive are you? Are you uber-focused on the task at hand, or do you find yourself flitting from one thing to another...and forgetting where you started?

By Eva Lena Vermeersch and Jo Rourke
22/02/2018

How to (finally) figure out your ideal clients

Everywhere you look online, there are guides and how-to posts on defining and finding your ideal client. It can get pretty overwhelming. In this post, we're not going to talk about ...

By Eva Lena Vermeersch and Jo Rourke
14/02/2018

How to use systems to boost your translation business

Feeling like you have too many tasks for your head space is not pleasant. Yes, it's great to be busy, but if you're not in control of start and finish dates, responses or project ...

By Eva Lena Vermeersch and Jo Rourke
07/02/2018


LSP.expert
CoScaleIT SPRL
Avenue Paul Hymans, 42
1200 Bruxelles
Belgium
BE0563.976.806

LSP.expert is a management tool for translators that helps you manage your daily translation jobs. It’s easy, fast and secure. How about you start tracking translation jobs and sending invoices in minutes?

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We offer support in English and French.